DIY SEO Secrets
Writing content about your products and services is more than just giving a short paragraph.
Like anything worth while the more time and effort you put in, the better the results you will get in return.
This article and the other articles on the United Innovation website are designed not only to be informative and very helpful for you, they are also written to give the website an advantage in google.
The articles you write when you are having your website designed and the subsequent articles you should write over the weeks, months and years after your design process is compete is important to build the strength of your website and gain rapport with your target market.
Let me give you a metaphor.
The 3 little pigs
- In the story of the 3 little pigs one little pig built his house of straw, it was very fast to build and it looked good but it didn’t have any long term strength.
- As you know the second little pig built his house of sticks and while sticks are stronger, if your opposition is determined and has the resources then they will also blow your house down.
- The third little pig made his house of brick and the wolf could not blow his house down.
Website optimisation is no different. The quality of the content that you write on your website and the relevance of the content to the keywords you want to been seen with in google are the difference between having a straw website, a stick website or a brick website.
Many of our clients are not professional writers and simply don’t have time to write articles for their websites after a long day of work. Because of this (as you may have read in the xxxxxx section of this website) we have created easy and effective systems so you can write a 500 word article for your website in about 20 minutes. All you have to do is cut and paste, then make a few modifications.
When you write one or two articles per week after a couple of months then you will start to see some very positive results.
1. Your website will be seen in google for the keywords you are targeting.
2. You will begin to receive more phone calls and grow your business at no extra cost than a little bit of time once or twice a week.
In highly competitive markets you may need assistance with some other website optimisation strategies to get on the first page of google. But, generally for small business who service a select number of suburbs you should be able to get good results simply by using the strategy above.
